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Pricing

$0 to start. 10% only if we win.

No card at intake. A senior reviewer reads your denial letter within 24 hours. We prepare the appeal, file with the carrier, and chase the decision. One fee. Ten percent of whatever the carrier pays. Nothing if we do not recover.

Pricing

Nothing to start. You pay only on a win.

Apellica is not a law firm. No retainer, no hourly fees, no card at intake. A senior reviewer reads your denial letter within 24 hours. We prepare the appeal, file with the carrier, and chase the decision. If the carrier does not pay, you owe nothing. If they do pay, the fee is 10% of the recovery.

Cost to start
$0
No card required at intake
Senior reviewer
24h
First written assessment of your denial
If we win
10%
of the recovery. One fee. No other charges.
If we do not win
$0
You owe nothing. We close the file.
Start your appeal
Takes 3 minutes. No card. A senior reviewer reads your file within 24 hours.

How it works.

Step 1
Start free. Today.

Send us your denial letter. A senior reviewer reads it within 24 hours and tells you whether it is appealable, on what grounds, and what evidence will move the carrier. No credit card collected.

Step 2
We prepare and file the appeal.

Records organized. Regulatory citations matched. Denial criteria addressed point by point against the carrier's own medical policy bulletin. The finished appeal is filed on your behalf by carrier portal, fax, or certified mail. You approve every word before anything leaves.

Step 3
Carrier reverses the denial. You get paid.

When the carrier pays you, we send an itemized invoice with the carrier's written decision attached. The contingency fee is what you authorized in writing when the engagement started. If the appeal is denied at every stage, you owe nothing and we close the file.

Fair questions.

How does the fee work?

One fee. Ten percent of whatever the carrier pays as a result of the appeal. Nothing if the appeal does not recover money. No setup fees, no monthly fees, no consultation bills, no per-document charges, no minimums, no caps that change the math. The engagement letter you sign before any work begins states this in writing.

What counts as a win?

A win is the carrier reversing the denial in writing or paying the disputed amount as a result of the appeal we filed. Partial wins count proportionally based on what the carrier ultimately approves.

What happens if the appeal is denied?

You owe nothing. We return your documents on request and close the file. No success-fee floor, no minimum charge.

When do you bill me?

After the carrier's payment is confirmed and the funds reach you. Not before. You see the carrier's decision and the math behind any invoice.

What if I want to walk away?

You can withdraw before the appeal is filed and owe nothing. After filing, the Assignment of Benefits remains in effect through the carrier's decision, but you still pay only on a win.

Apellica prepares and files insurance appeals. We are not a law firm and do not provide legal or medical advice. A "win" means the carrier reverses the denial in writing or pays the disputed amount as a result of an appeal we filed. Full terms on the Terms of Service.

Pricing questions

Straight answers, no runaround.

Is there really no upfront payment to start?

Yes. We do not collect a credit card at intake. Send us your denial letter and a senior reviewer reads it within 24 hours. You only pay us if we recover money for you.

How does the fee work?

One fee. Ten percent of whatever the carrier pays as a result of the appeal. Nothing if the appeal does not recover money. No setup fees, no monthly fees, no consultation bills, no per-document charges. The engagement letter you sign before any work begins states this in writing.

What counts as a win?

A win is when the carrier reverses the denial in writing or pays the disputed amount as a result of the appeal we filed. Partial wins count proportionally based on the share of the claim the carrier ultimately approves.

What if the appeal is denied at every stage?

You owe nothing. We close the file, return your documents on request, and you walk away with no charge. No success-fee floor, no minimum charge, no consultation bill.

When are you actually paid?

After the carrier's payment is confirmed and the funds reach you. We send an itemized invoice with the carrier's decision attached. Payment is by ACH, check, or card. Never withheld from your recovery.

Can I cancel?

Yes. Before the appeal is filed you can withdraw at any time and owe nothing. After filing, the Assignment of Benefits you signed remains in effect through the carrier's decision, but you still only pay on a win.

Will you ever surprise me with a charge?

Never. Every fee is disclosed in writing before any work begins, and you authorize each step. No upsells, no monthly fees, no consultation bills, no marketing emails.

Do you sell my information or run ads off it?

No. We do not sell personal data, do not run advertising trackers, and do not train AI on identifiable PHI. See our Privacy Policy.